Blinkit vs Amazon Now

Updated October 2026

Blinkit is the stronger app for most households. Amazon Now is worth a look if you already pay for Amazon Prime.

Blinkit has 2,621 stores against 853 for Amazon Now and more stores in 60 of the 120 cities where both deliver; Amazon Now leads in 25. Prime members get free Amazon Now delivery above ₹99, lower than Blinkit’s ₹199.

Blinkit vs Amazon Now: stores, fees, food and medicines compared

Measure	Blinkit	Amazon Now
Dark stores (company figure)	2,751 (30 Sep 2026)	~800 (1 Oct 2026)
Dark stores now	2,621	853, including 174 partner More stores
Cities served	180+ cities (Aug 2026)	120+ cities (1 Oct 2026)
Free delivery above	₹199	₹99 for Prime members
Membership	No paid plan	Amazon Prime
Food and coffee	Bistro, a separate app with 77 kitchens in 6 cities	None
Medicines	Prescription-medicine pilot in parts of Bengaluru (Jul 2025)	None
Categories	Groceries, Fresh fruit and vegetables, Electronics, Beauty, Home décor, Toys, Pooja items, Bistro ready-to-eat food	Groceries, Fresh produce, Household, Electronics
Owner	Eternal Ltd (formerly Zomato), listed on NSE and BSE	Amazon India (Amazon.com Inc)
Launched	2013 as Grofers; relaunched as Blinkit in December 2021	February 2025 pilot in Bengaluru

Where Blinkit wins and where Amazon Now wins

Pick Blinkit for

Store network. Stores in 467 places against 126 for Amazon Now.
The same deal for everyone: free delivery above ₹199, no membership needed.
Range. Close to 80,000 products in Delhi-NCR and about 50,000 in its next seven cities (April to June 2026).
Ready-to-eat food through Bistro, Blinkit’s separate food app.

Pick Amazon Now for

Prime pays off. Free delivery above ₹99 for Prime members, with no extra plan to buy.
No ₹5 marketplace fee. Amazon’s ₹5 per-order fee does not apply to Amazon Now orders.
Inside the Amazon app, next to your usual Amazon orders and addresses.
Fast growth. Amazon Now went from a Bengaluru pilot in February 2025 to 120+ cities (1 Oct 2026), with a target of 300+ cities.

Which is faster, Blinkit or Amazon Now?

Blinkit dropped the 10-minute claim in January 2026, after the Labour Ministry asked quick delivery apps to stop using it. Amazon Now sits inside the Amazon app. Each app shows its own time for your address.

Blinkit and Amazon Now delivery charges and memberships

National figures, each with its date. Your checkout shows the final amount.

Blinkit and Amazon Now charges (national figures)
App	Free delivery above	Other charges	Membership
Blinkit	₹199	Delivery fee below the free-delivery threshold: ₹30 Lower delivery fees in parts of Gurugram, Bengaluru and Mumbai: Reduced; new amounts not published Handling fee: ₹4	None
Amazon Now	₹99 for Prime members	Free delivery above (Prime members): ₹99 Fees for non-Prime customers: Shown in the app at checkout Amazon’s ₹5 marketplace fee: Not applied to Amazon Now orders	Amazon Prime

Apps change charges often and can vary them by time of day, weather and cart size, so check the bill at checkout before you pay. Delivery charges compared has the full history.

Is Blinkit or Amazon Now cheaper?

For Prime members, Amazon Now is cheaper on small carts: free delivery from ₹99, against Blinkit’s ₹30 fee below ₹199 plus a ₹4 handling fee. Without Prime, Amazon Now shows its fees only at checkout, so Blinkit’s fixed rule is easier to plan around.

Blinkit or Amazon Now: which suits how you shop

If you…	Pick
Already pay for a membership	Amazon Now if you have Amazon Prime: members get free delivery above ₹99.
Need medicines	Blinkit: Prescription-medicine pilot in parts of Bengaluru (Jul 2025).
Live in a smaller town	Blinkit: it has stores in 467 places against 126 for Amazon Now.

Blinkit vs Amazon Now store count in each city

The 20 biggest cities where both Blinkit and Amazon Now have stores. A head-to-head leaves out the other apps, which the app rankings for Bengaluru, Delhi and Hyderabad include.

City	Blinkit	Amazon Now	More stores
Bengaluru	190	121	Blinkit
Delhi	218	98	Blinkit
Hyderabad	112	49	Blinkit
Chennai	76	44	Blinkit
Mumbai	111	42	Blinkit
Pune	90	51	Blinkit
Gurugram	83	35	Blinkit
Kolkata	60	25	Blinkit
Ahmedabad	56	19	Blinkit
Lucknow	58	13	Blinkit
Noida	39	18	Blinkit
Ghaziabad	37	21	Blinkit
Jaipur	46	16	Blinkit
Navi Mumbai	27	10	Blinkit
Thane	25	12	Blinkit
Greater Noida	31	10	Blinkit
Faridabad	21	15	Blinkit
Kanpur	21	9	Blinkit
Visakhapatnam	18	8	Blinkit
Dehradun	25	1	Blinkit

Figures with “~” are rounded estimates, so those rows are approximate.

More Blinkit vs Amazon Now city comparisons

Cities where only Blinkit or only Amazon Now delivers

Only Blinkit (346): Patna, Guwahati, Nagpur, Surat, Indore, Vadodara, Bhopal, Varanasi, Prayagraj, Chandigarh, Nashik, Raipur, Kharar, Gorakhpur, Siliguri, Chhatrapati Sambhajinagar, Gwalior, Aligarh, Bareilly, Jabalpur, Jammu, Kozhikode, Udaipur, Rajkot, Barasat and 321 more.

Only Amazon Now (8): Kancheepuram, Thiruvankulam, Berhampore, Chengannur, Medinipur, Karwar, Manipal, Padubidri.

Blinkit or Amazon Now? Frequently asked questions

Which has more users, Blinkit or Amazon Now?

The latest public figures are from May 2025: Blinkit about 30.1 million weekly active users; Amazon Now not published. Neither app shares user numbers regularly, so these are more than a year old.

Which has more stores in my city, Blinkit or Amazon Now?

In most cities where both deliver, Blinkit has more (60 of 120). Search for your city to see every app’s store count there.

Do I need Prime to use Amazon Now?

No. Anyone can order, but only Prime members get free delivery above ₹99. Other customers see their delivery and handling fees at checkout.

Why does Amazon Now show more stores than Amazon’s own figure?

Amazon’s own figure, about 800 stores on 1 October 2026, counts only its own dark stores. The 853 figure also includes the partner More stores that Amazon Now uses as dark stores, where you can shop in person too. How stores are counted explains the rules.